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Thursday, January 21, 2010

No Holds Barred: Larry Nugent and the Marketing of Wrestling 


On this edition of No Holds Barred, host Eddie Goldman speaks with Larry Nugent, the Director of Development of USA Wrestling.

For the second year in a row, USA Wrestling has received a special marketing award from the U.S. Olympic Committee (USOC) for the most unique and creative National Governing Body marketing initiatives for the year. This award recognized the success of the 2009 Night of Champions, held November 9, 2009, in Bernardsville, New Jersey, and organized by USA Wrestling.

We sat down with Larry Nugent in New York Wednesday afternoon to discuss the marketing of wrestling and what challenges are still faced in continuing to popularize the world's oldest sport.

Also, the day after our discussion, USA Wrestling announced the launching of a new social network devoted to wrestling, called USA Wrestling Nation. It is free and easy to join, and all those interested in wrestling are encouraged to join.

You can play or download No Holds Barred here. You can also download No Holds Barred here. If one link does not work, please try another. The show is in MP3 format, so may take some time to download.

The No Holds Barred theme song is called "The Heist", by Ian Carpenter.

Make sure to visit the official boxing forum for No Holds Barred, the MySpace Boxing Forum.

No Holds Barred is free to listen to and is sponsored by:

BJJMart.com, your premier source for all Brazilian Jiu-Jitsu gear, videos, books, and much more.

American Top Team. Whether you're a beginner or a champion, train with the champions in Brazilian Jiu-Jitsu, boxing, wrestling, grappling, and mixed martial arts at American Top Team. Check out their web site at http://americantopteam.com/.

GRACIEMAG, the most reliable source of information on Brazilian Jiu-Jitsu. GRACIEMAG represents Jiu-Jitsu philosophy and features news, profiles, history, photos, videos, and tips and secrets of the mother of all martial arts. Published since 1996 in Brazil, GRACIEMAG: The Jiu-Jitsu Lifestyle, is in both English and Portuguese, and is also online at GRACIEMAG.com.

FightBeat.com, for news, results, interviews, and free exclusive videos from the worlds of boxing and mixed martial arts.

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